Calculating your NPS® (Net Promoter Score) score is as simple as tallying up your responses and subtracting the percentage of detractors from the percentage of promoters. Follow the steps below to calculate your NPS® score.
Collect your raw data by sending out a simple survey to your existing customer base.
How to create your survey
To calculate your score you will need to find out whether your existing customers will recommend you. Here’s an example...
On a scale of 0 to 10, how likely are you to recommend our brand to a friend?
Results are then sorted into one of three groups depending on the number they select.
Promoters: rating between 9 or 10
Passives: rating between 7 or 8
Detractors: rating between 0 or 6
Enter the results from the survey in our NPS calculator below:
Your NPS score
The result is a number that ranges from -100 to 100 and indicates customer happiness with your brand experience.
“Feefo transparently and independently verifies our customer reviews in real time, whilst allowing us to track our "world class" Net Promoter Score of 94”
Paul Parkinson, Managing Director